In 2011, Gin and her husband Tamir, started GINLEE Studio with the aim of “making fashion that matters”. As designers from two different disciplines, and with two different backgrounds — Gin’s a Singaporean while Tamir is from Israel — the duo have shuttled between Singapore and Israel, where GINLEE Studio was founded, before settling down in Singapore because of the pandemic in 2020.

How do you juggle both parenting and managing your own business?

It’s difficult, but Tamir and I made it a point to not hire a helper, so no matter what happens, we always have to be there to pick up the kids and just do our part as parents. This includes chores as well — there’s really no cherry-picking when it comes to juggling both.

We feel like this has kept us grounded and rooted in our family as we don’t have the option of having someone watch over the kids while we work late, so it also helps us maintain a work-life balance in a way.

Plus, it’s easier having a partner in both work and family life, because it’s always the two of us versus our two kids!

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