CNA Lifestyle | Everyone gets a (virtual) front row seat at Singapore’s first digital fashion festival

CNA Lifestyle | Everyone gets a (virtual) front row seat at Singapore’s first digital fashion festival

Instead of picking the usual big name suspects in the fashion industy, the organisers felt this was an opportunity to showcase "fabulous under-the-radar designers".

For instance, Boey relied on word-of-mouth recommendations when selecting the likes of Reckless Ericka, Binary Style, Ginlee, Graye, Oliveankara, Elohim by Sabrina Goh, and State Property fine jewellery.

"The brands we selected need to be relevant to today’s conditions and have embraced or pivoted to adapt to the changing world of retail," he told CNA Lifestyle. "They have to be the future of fashion. It is also important that they are eco-friendly, sustainable, responsible and inclusive, traits which I think will represent the future of what fashion will stand for."

 

Read full feature here.

Read more

MF Fashion | The front row, a Singapore la moda sfila in digitale

MF Fashion | The front row, a Singapore la moda sfila in digitale

Honeycombers | Heading out post-CB? Dress your best with new collections from these local labels

Honeycombers | Heading out post-CB? Dress your best with new collections from these local labels

Her World | 47 Singapore Fashion Labels From A To Z You Need To Know

Her World | 47 Singapore Fashion Labels From A To Z You Need To Know

Comments

Be the first to comment.
All comments are moderated before being published.